The Story

Pay it Forward is a very simple but powerful movement that will shortly become very important in the day to day lives of billions.  A movement that in an all digital world brings back the “Human Connection” we all so badly want back in our lives.

Pay It Forward is about being aware of your surroundings, being ready to step up and being conscious of the need to help others.  It doesn’t involve money, much time or energy.  It’s as simple as holding a door open, helping a lady with her bags, smiling at those who seem to be having a tough day or slipping some change in an expired parking meter.

Pay It Forward is about little gestures, done by millions each and every day that over time is no longer  a little gesture…it’s a movement.  These little acts create a wave of change more powerful than one can imagine.  Everyone has that need to create change for a better future, we just need that little reminder.

Pay It Forward has no boundaries:  not age, race, gender, industry, affiliation or religion.  Everyone can wear the bracelet, that acts as the reminder, to perform acts of kindness in a more conscious and focused way.

Pay It Forward Day (PIFD) occurs every April, on the last Thursday of the month.  In 2015, people from 75 countries participated in Pay it Forward Day with individuals working on proclamations in 42 states & 48 cities.

Thursday, April 28, 2016 is international Pay it Forward Day’s 10 Year Anniversary, and we are aiming to inspire over 10 million acts of kindness around the world. Imagine the difference that would make!  For more information visit Pay It Forward Day.

The Pay It Forward Foundation was established in September of 2000, by Catherine Ryan Hyde, author of the 1999 novel, Pay It Forward, which was followed the next year by the motion picture Pay It Forward, starring Kevin Spacey, Haley Joel Osment and Helen Hunt. The Foundation does some wonderful work around the world. For more information visit Pay It Forward Foundation.